IDA Ireland approached Boyle Design Group to create a series of infographics, to help explain Ireland's key selling points for companies wishing to use Ireland as a location for their businesses.
Over the past year we have tackled many subjects, from the medical technology industry in Ireland, to links with America and internationalising businesses. Each graphic was a challenge, to create a unique look for each while still retaining the IDA brand and attitude. Some graphics were utilised in presentations or online, some were interactive and others printed and used as key handouts at events.
The goal, at all times, is to present the key facts and statistics in an informative, easy to scan manner while engaging with viewers.